Much in the same way as Morgan’s pre-Supersports models, the Lotus / Caterham 7 has remained relatively unchanged throughout its long life. A lightweight body with no fixed doors or roof, a flat windscreen, exposed front wheels and a four cylinder motor embody the Seven’s design and engineering philosophy.
Diseno-Art has drawn up a nice design study in the form of the “New 7”, a vehicle designed to expand and complement the existing range of 7-badged vehicles.
With larger proportions and more refinement than the archaic (yet still beautiful) lines of the current generation, the New 7 is designed to be uniquely tailored to each customer’s needs and offer a high level of customer service while still holding to the brand’s philosophy of lightweight, simple and fun.